The Release logo

Home of the Latest and Greatest, The Release is the go-to for brand and product launches in New Zealand.

Our curated media packages are designed to build brand awareness and promote your product as the latest must have.

Each package is designed as a collaborative campaign and includes a range of advertising mediums such as Air New Zealand screens, magazines and newspaper titles, radio, TV, Out Of Home options and digital advertising on The Release channels. Actual media selection varies from campaign to campaign depending on the product line up and time of the year.

Category exclusivity is guaranteed on a first in first served basis during all joint campaigns.

For clients looking to focus on a single brand or product, customised solutions are available and guaranteed to reach the right target market at a competitive price thanks to our connections and expertise in the media industry.

Our monthly campaigns are open to all product categories including but not limited to appliances, electronics and other tech gadgets. If you are interested in more niche partnerships, we can curate collections like a Home or Beauty edition.

To find out more, book a discovery coffee chat.

Secure your spot in upcoming campaigns today!

Platforms & Numbers

The Release logo

6,000 monthly views

11,000+ subscribers, 28% average open rate

monthly views

3,000+ followers, average monthly reach 14,800+

1,700+ followers, average monthly reach 17,700+

monthly views